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The Ministry of Communication and Information said that it has detected 95,219 South Koreans’ resident registration numbers that are open for fraudulent use on Google, the world’s most widely used Internet search engine.
ok.... so no big surprise. I've mentioned several times about the ridiculous use of the korean ID numbers on web sites here...and now G has become an unwitting part of the backlash in doing so.
I take to things from this:
1. Still sooo much change happening in the industry related to privacy standards. there was another case with WoW or Starcraft or something IDs that created a similiar stir. I've toted for a while now how ridiculous the usage of the IDs was here (like here:
Korean internet use of resident registration numbers [webmasterworld.com]). bUt all in all, its still widely done and/or misery to deal with ID verification.
privacy and standard marketing techniques in general continues to be a huge issue here.
The problem is that people get them confused, they are loose on and strict on the wrong things...which ends up being bad for the DMA or CRM or related industries and for the consumer.
DBM, CRM (and other such acronyms :p) (also as they relate to emailing and SMS/MMSMS stuff) are growing and have HUGE potential future growth with the opening on the industry...but its definitely still in a transitional period as there is still a long way to go because they keep getting roadblocked by antiquated laws or lobbyists with an agenda.
2. highlights ANOTHER example of the Big G just NOT "getting it" here in Korea yet.
fact is, from a USER standpoint, still owns a miserable less than 1% of the market, terrible brand and design (still the butt of jokes), and making "political" errors in a country all about emotional mindshare that scream of "we don't care or know a thing about Korea". eg:
Google Asked to Identify Korea Correctly [times.hankooki.com]
google exposes Korean youth the adult sites [search.hankooki.com]
google victim of its own success? [search.hankooki.com]
...criminals utilizing the Internet (google) for identity theft and minors using it to hunt for pornographic sites.Google has especially come under fire here for not providing measures to counter these problems unlike most Korean-language Web portals.
...almost all Korean search engines began protecting users' personal data-filled resident registration numbers by concealing parts of the 13-digit data in query results.
hmm... so down for the count? no. definitely not. Everyone here DOES want to work with them...cause they are the Big G and all the biz types know they are working in the "background" and waiting for the "big move" in the market... yada yada.
but in the meantime, no one actually wants to use it. and for good reason. :/
tick tock tick tock...
[edited by: GrendelKhan_TSU at 11:53 am (utc) on Aug. 2, 2006]
Those ID numbers are in Google because Google indexed the Korean sites that had those numbers visable for anyone to see. Instead of crafting and enforcing a domestic law to prevent the numbers from appaering on Korean sites in the first place, it's much easier and better PR to go after the big, bad, foreign entity.
Those ID numbers are in Google because Google indexed the Korean sites that had those numbers visable for anyone to see. Instead of crafting and enforcing a domestic law to prevent the numbers from appaering on Korean sites in the first place, it's much easier and better PR to go after the big, bad, foreign entity.
partly true. there is actually legislation that says you cannot require reg Id numbers just for signing up on a site or for a (unpaid) service. its just not enforced for like anything but major sites. (to be fair, its not exactly easy to enforce either).
Koreans have been entering it for years with ANYTHING they sign up for ... its habit even when its NOT required. I know this from tests and experience.
Easy approach: blame Google for indexing content that shouldn't be made publicly available in the first place.
Better approach: work with Google to track down those sites violating the law- it's a win-win situation for the government and Google.
By the way, for the sites that still require entering their IDs, do you have any idea what percentage of them have fixed their systems so that they accept the ID numbers issued to foreign residents? When I was there, it was close to 0%.
Easy approach: blame Google for indexing content that shouldn't be made publicly available in the first place.Better approach: work with Google to track down those sites violating the law- it's a win-win situation for the government and Google.
sorry, I didn't really mean to slant my posts to "blaming" google. They ARE working with G on a lot of these issues. it'd be more apparent if G actually was a player here. as of now..its just that stuff keeps creepin up.
I was more highlighting the fact that G korea doesn't seem to care enough to really ....care. its all bout China. And whether that's NOT true in the "background" will be more and more irrelevant as the media engine grinds on.
By the way, for the sites that still require entering their IDs, do you have any idea what percentage of them have fixed their systems so that they accept the ID numbers issued to foreign residents? When I was there, it was close to 0%.
I'd say its made major strides! like.... 0.1% now! lol
[edited by: GrendelKhan_TSU at 6:54 am (utc) on Aug. 4, 2006]
