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WebTrends Question

Does framing skew the "referrer" reporting?

         

buckworks

5:35 pm on Jan 10, 2003 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



A friend/client who is a manufacturer of extremely elegant widgets (Site A) is seeing an amazing number of referrals from a certain retailer of widgets (Site B) in his WebTrends stats. The retailer is displaying the manufacturer's pages within a framed page on his own site.

What I'm wondering is this:

If a visitor browses through several of Site A's pages while those pages are being framed by Site B, does that create any anomalies in Site A's WebTrends stats? If a visitor views multiple pages on Site A while it is framed by Site B, how would WebTrends report the referrer for those page views? Would WebTrends credit SIte B with multiple referrals, or just one?

The puzzle is this: Site B *seems to be* sending an astonishing number of visitors to Site A, but we can't figure out how. Site B's web presence is negligible except for Overture / AdWords listings, and we know what numbers to expect there because Site A bids on the same phrases. I'm wondering if Site B is really sending as many visitors as the stats would indicate, or is the framing causing Site A's WebTrends to credit Site B with more referrals than is actually the case?

jatar_k

6:38 pm on Jan 12, 2003 (gmt 0)

WebmasterWorld Administrator 10+ Year Member



This is a little confusing but I will add some thoughts and see if someone can expand on them.

As far as the referrer goes, referrers are unreliable at best but I think (to be honest I am not 100% sure) that the referrer the site being framed would see would be from the framing site and not from the visitor. The site framing it is the actual page that requests the page, not the end user.

I definitely think that the framing will mess up the referrals and leave you a pile of uninterpretable data. It may just be the other site owner and his employees accessing the site.

Do these sites have some kind of understanding / partnership? I would put in a frame buster and get the traffic onto my own site instead of having clients go back to the other site to repurchase anything they may buy. I wouldn't want to add the credibility of my site to enhance someone else's business unless they were paying me to do so.

cornwall

6:48 pm on Jan 12, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Site B *seems to be* sending an astonishing number of visitors to Site A, but we can't figure out how

You haven't specifically said, but do we assume that there are no other links from site B to Site A.?

In other words are there any normal clickable links?