Tracking new subscribers

How do I track new subscribers

[Kevin]

I am using PPC and a bespoke mini site to promote a clients product. The click thrus are very high but the conversion is low. The problem is they have to click to the main site to register. Is there a product I can add that will log how many browsers clicked on the ‘subscribe now’?

[Brett_Tabke]

Cookie tracking is the only way to go. Both on your site or the clients site.

If you have both log files, why not just merge them and do a "footstep path" through the site type command on your logger?

[Birdman]

Hello Kevin. I'm not an expert, but since yoour thread looked lonely I'll give my 2 cents. I believe you can add some sort of identifier tag to the after 'subscribe now' url. Or maybe use a javascript link instead of standard link. The javascript link could then trigger a function that would send a count to a CGI script. Like I said I'm no expert, but this should work. Maybe someone will jump in and elaborate.

[Kevin]

Thanks for your help.

[aspdaddy]

Hi Kevin,

You cannot log clicks on a standard hyperlink ( at least not that I know of) only on the target page.

If you have access to the clients website then you can do as birdman suggested and pass an id on the link, then look in the logs/stats on that site.

If you have no access to the clients logs, the way I do it is to point the link to a cgi, the cgi records the click thru and then calls a redirect/transfer to the merchants site. Then you can view click-thru stats on your own logs.