Amazon DSP ads & google analytics

Is reporting correct?

[ffctas]

Hi All
We recently started Amazon DSP display ads linking directly to our site. Capturing correct information on google analytics seems to be a problem (I think). Analytics does show traffic from these ads but subsequent page views don't seem to be tracked. One possibility is that the traffic is very low quality and therefore very low page count and very short time on site. The other possibility is that there is some tracking problem.

Has anyone had similarities problem?

Thanks

[lammert]

Maybe this recent topic Is it possible to track which pages a registered members visits? [webmasterworld.com] gives hints on how to track traffic Amazon DSP through your site. That thread is about logged-in users, but the concept is the same.

[RhinoFish]

"subsequent page views don't seem to be tracked"
You do mean on the same visit / session, correct?

Does the landing page have any special processes (like dynamic content, url data pair cleanup, etc)?

When you say "subsequent page views don't seem to be tracked", do you mean just a few, or zero?

[ffctas]

As I continue to review this I have concluded that there really isn't a problem with tracking but the quality of traffic is terrible and the bounce rate is sky high.