New User from GB
joined:Mar 11, 2016
In GA I have 2 views for the same property; one where only traffic with our domain name is in the hostname is shown (to exclude ghost spam) and the other with no filters applied. I usually use the latter, but the stats are relatively similar.
Today I logged into the ghost spam view and there was a massive spike in direct traffic on Wed 16th March - I'm talking at least 4,000 more than we usually get. Now because of the filter that's applied, and because it's direct, I don't know what could be behind the cause of the spike. Levels are now back to normal for the time being.
Does anyone have any idea what could be behind the spike - and will it have any adverse effects?
Many thanks in advance for any replies!