How do I do split testing or AB testing without duplicate pages?

[smithaa02]

So did the research on "experiments" in GA which looks nice...but basically it uses separate pages for everything which I do not want to do.

I would love to do this locally with PHP and sessions.

So the script assigns the user to group A or group B randomly and sets this in a session.

Group A say gets a red background and group B gets a green background.

I then test all sorts of GA metrics (like normal) but compare group A or group B.

Is this possible?

[RhinoFish]

You want to do a "Site-wide A/B Test", not a Single Page A/B Test". :-)

Google discussion on it...
Sitewide Content Experiments
[productforums.google.com...]

A very good article on it...
Site-Wide Split Tests With Google Analytics Content Experiments
[michaelbromley.co.uk...]

[smithaa02]

Thank you!