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Is there a way for me to count conversions on my advertiser's site?

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10:25 pm on Nov 6, 2012 (gmt 0)

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I have an advertiser who's getting 300-600 clicks per day on his ad on my site, but he says he's not getting any sales from it. I find that really hard to believe. I'm also certain that the stats program he's using isn't giving him correct data, as my stats program and Google Analytics show almost exactly the same number of clicks each day, with a difference of maybe a dozen at most.

The advertiser doesn't want anything associated with Google on his site. Is there a way for me to get a count of the sales he's getting from his ads on my site? From what I understand, cross-domain cookies won't work.

Any suggestions are much appreciated. I'd hate to lose this advertiser, as reliable, steady-paying advertisers are hard to find.
11:47 pm on Nov 6, 2012 (gmt 0)

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where are the clickthroughs going to?

they should be going to a pass through page on his site where a cookie is set and that logs the hits before being redirected to the target page. (this cookie should tell him it's a referer from you)

alternatively serve his ad in an iframe that is his and that way he can set the cookie in the iframe, of course he'd then be able to get all your traffic stats.

i don't use google analytics at all on any site, it is easy to track how a purchaser hit the site... perhaps you just need to teach him some basic analytics stuff.