hi, all.
i'm looking to leverage google analytics to analyze:
- user behavior by traffic source
- user behavior by ads (not just search)
the first is taken care of by google analytics, but i'm unable to track user behavior (# pages visited, time spent on the site, etc.) by specific ads... especially as i'd like to do that for display advertising.
any suggestions? BTBuckets seems like it may help, but i haven't used it before.
thanks!
scotty