I know that the Bounce Rate in Google Analytics is the percentage of people that land on a page and then leave that page again.
However, is someone does a search for a phrase, finds my page, heads there and then after that leaves (because they have found what they wanted), then it isn't because they didn't like what was there.
Does Analytics give any marks for the time spent on that page? It just seems to me that if all that is reporting is the number of drop-offs, then it isn't always bad - or is that just me? :)
[edited by: engine at 9:37 am (utc) on Sep 28, 2010]
[edit reason] typo [/edit]