Entering at a new country: Next steps

[jediviper]

Let's say that you decide to enter at a small EU country and there are no local affiliate competitors for your online niche.
There are only only some big global players who have international sites and they just run a page on the language of this country.

So for the beginning, I guess it will be a good idea to buy many affiliate domains around the niche, just to secure them.
Now, what really troubles me is how do you decide which of these domains will be developed into proper websites (as they all probably will talk about the same things) and which will be just for the redirection to the actual pages.

Any ideas?

[tangor]

Have a business plan and clear goal for which domain will dominate and go from there. And the content to back it up. A domain name is what you make it, and content is where you start. Or product if the case be.

However, this all falls into the realm of speculation on outcomes, so polish the presentation to brightest luster and pick ONE to be the target.

[jediviper]

Thanks for your input.
So you are suggesting that instead of trying to capture the market from different angles/domains, then it's better to have only 1 site?
What about the rest of the domains?

[tangor]

If your pockets are deep enough, redirect all the "near same" to the one you decide on, just don't waste time trying to develop any of the redirects beyond that function.

[jediviper]

But why you are mentioning the cost when you are suggesting a simple redirect?
There is no special cost on that.

[tangor]

How many of the other domains that are near and desirable? Perhaps I did not understand your first question:

So for the beginning, I guess it will be a good idea to buy many affiliate domains around the niche

That sounds like a bunch of domains to be registered to protect/redirect to your domain of choice.

[jediviper]

I will give u an example of domains.
Let's say that i focus on online games in slovenia.

So I am planning to buy all possible combinations, like:
oninegamesslovenia dot com
gamesonineslovenia dot com
oninesloveniagames dot com

And the list goes on with other connected kws both in international and local terms.

So the cost that you are talking about is only about buying these domains or it's for something else?

[tangor]

There's 27 variants of any three word combination. Any punctuation character and that's 27 more---minimum, could be much higher for each punctuation character in use... and placement. The potential of similar domains as described above can easily exceed 700 domains, at $10 each that's $7,000 per year.

You will also want to catch the typo near misses ... another $7,000/yr?

At some point the potential value as a redirection to the desired domain will put a real hole in your ANNUAL BUDGET.

It would be a shame is your investment in
keyword1keyword2keyword3

Is taken by some one who uses

keyword1-keyword2-keyword3 27 variants
keyword1-keyword2keyword3 27 variants
keyword1keyword2-keyword3 27 variants

That's before you even consider the dom itself
.com, .net, .org, .us, .anthingyoucanthinkof, each times 27

Where do you stop? How far do you go?

[NickMNS]

@tangor

There's 27 variants of any three word combination.

No, there are 27 variant if you are willing to repeat the terms. eg: gamesgamesgames or sloveniesloveniaslvenia otherwise there are only 3! | (3 * 2 * 1) == 6.
Besides the math, your point is valid, there will be a sufficiently large number of variants to make what would be a small amount sum to be large.

I also don't see the point of this. Google will certainly see this for what it is, and that certainly wont work to your advantage.

[lucy24]

But why you are mentioning the cost when you are suggesting a simple redirect?
There is no special cost on that.

Have you found a registrar that will give you ten domain names for the price of one? Please share.

[tangor]

@NickMNS, thanks for the catch ... (this is what happens when you don't pay full attention and miss a factor when doing dirty math). Sigh. Still 6 x plus whatever gtld you want to protect and REDIRECT to the desired end domain can still be pricey. Factor in - or _ or ! or... (list goes on) the expense can compile very quickly.

When near typoes are included (see your example of "sloveniesloveniaslvenia") the expense can become enormous.

keyword1keyword2keyword3
keyword1keyword3keyword2
keyword2keyword1keyword3
keyword2keyword3keyword1
keyword3keyword1keyword2
keyword3keyword2keyword1

Assuming one can find a registrar at $10/yr, minimum is $60, EVERY YEAR THEREAFTER to secure just one. Plus $60/yr for each hyphen, underscore, typo, etc.

The OTHER way to protect a domain name of choice is to TRADEMARK it, and then hope ICCANN (or whatever) will support any challenge one makes against NEAR SAME actors that obviously infringe your trademark. Costs a bit more up front, but does not have the same annual costs compared to ordinary domain registrations.

[jediviper]

Ok guys we can all do the math, this is not what I am asking about.
I never said I will buy ANY related domain, for sure I will look around the most popular 40-50 of them and that's it.

Mostly I am interested about checking what shall I do about the redirecting that was mentioned earlier or about anything else that I should keep in mind during the first months.

[tangor]

Other than the redirection, what else?

Not much... the redirect is all you need, IF you chose to go that route.