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301 clicks and 41,847 Impressions

     
6:59 am on Jun 8, 2009 (gmt 0)

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Hi,

I have a CJ account and promoted different advertisers for different categories in my website and I got 301 clicks and 41,847 impressions in 1 week but no sales,

can any one help me what may be the reason, is their any correct procedure to follow.

4:10 pm on June 8, 2009 (gmt 0)

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A few thoughts:

Is 301 clicks and 41,847 impressions abnormal for your niche?

Can you identify the less-qualified traffic source and make a retargeted offer for that source?

Was your website down or is there a problem with your checkout process?

Has the tracking code been installed properly?

Mike

9:48 pm on June 22, 2009 (gmt 0)

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WebmasterWorld Administrator skibum is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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0.72% is a decet click-through rate for banners (I'm assuming they were banners) and out of that you might expect to generate up to 6 sales, more if is is highly targeted, less if it is not.
7:58 pm on June 30, 2009 (gmt 0)

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What is a CJ account ?

Yes I also have an ecommerce online store and would like to know what is a good sales conversion percentage.

2:42 pm on July 1, 2009 (gmt 0)

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@Digmen1: CJ stands for Commission Junction. A good conversion rate varies depending on what you're selling, and how good the user experience is throughout the sales process.

C7Mike