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Recently I had someone contact me through website contact form and asked how much I would charge for putting their banner on my website.
I have no experience with this... My site is in weight loss niche:
Should I go for a fixed price, for example: "For 1 month the price is such and such..."
or should I go with eCPM value? Maybe put Adsense on my site for a week and see what eCPM will be, then charge little more than that?
Thanks in advance.