How can I find out how much ad revenue a competitive web site is generating?
eljefe3
4:48 am on Mar 6, 2009 (gmt 0)
Welcome to WebmasterWorld. Well you could see what the average EPC is for whatever it is your competitor is promoting, and then do some sort of traffic lookup via quantcast, alexa or some spy tools, but if it's a good affiliate, he's probably flying under the radar of most tools via cloaking, running ads on content network or a variety of methods to not allow the spy tools to be accurate.
ecdCMO
2:45 am on Mar 9, 2009 (gmt 0)
Thank you! I'm a bit new to all this and appreciate the advice. How do I go about finding what my competitor's average EPC is? And yes, I've been able to find my competitor's traffic data on alexa.
