What do you make of these numbers?

What potential is there?

[badone]

Summary by Month

Month Daily Avg Monthly Totals
Hits Files Pages Visits Sites KBytes Visits Pages Files Hits

Feb 2005 10716 7870 811 375 768 227681 751 1623 15740 21433
Jan 2005 19683 14482 1514 710 15908 5242800 22017 46942 448962 610184
Dec 2004 14600 10759 1113 537 12113 3793646 16656 34524 333558 452612
Nov 2004 14389 10591 1102 524 11237 3574523 15740 33067 317744 431691
Oct 2004 14759 10794 1170 551 12090 3818943 17107 36299 334626 457529
Sep 2004 17722 12903 1411 651 13498 4675926 19545 42340 387117 531684
Aug 2004 16046 11728 1301 606 12942 4323780 18786 40356 363574 497446
Jul 2004 11391 8350 940 421 9366 3311918 13073 29152 258865 353127
Jun 2004 15227 11034 1219 557 11869 4136530 16726 36598 331043 456838
May 2004 14139 10298 1165 516 11355 4034273 15998 36130 319263 438331
Apr 2004 15446 11349 1266 553 12117 4054198 16594 38004 340470 463403
Mar 2004 17143 12630 1450 612 13092 4840704 18976 44969 391556 531456

Totals 46034922 191969 420004 3842518 5245734

What sort of numbers are we talking about per month with banner impression, pay per view type advertising?

Potentially what sort of numbers with AdSense?

Just looking for a rough idea.

Cheers,
BAD

[badone]

Sorry, that table got a bit mangled. I guess the important figure is the last one, monthly total hits.

Cheers,
BAD

[diamondgrl]

Nope, hits is NOT important. Page views is much more important. But even then, if it's all bots, page view can be misleading.

And it all depends on your site's focus, and many other factors, but I would think your site could potentially earn $150-200 a month or so. But again, could be higher, could be lower.

[webmastertexas]

What's your average number of visitors? I assume you're using Webanalyzer?

[badone]

Webalyzer? Yes, I believe so. I'm afraid I don't have direct access to the data so I'm trying to get some idea given the information I have.

diamondgrl: Is that $150-200 a month with AdSense, PPV Banners or both?

[webmastertexas]

Off banners, the more impressions/visits you get, the more you can make, because you're basically going for CPM rates. Depending on your site's content/theme, Adsense may or may not do well. But if you're averaging over 10k/unique visitors a day, I'd think you could do $500/$600 easily with an ad network like Fastclick, Burst, or Casale -- probably a combo of all three.

[marcel]

<snip> sorry read the data wrong :)

[Macbeth]

Speaking of Fastclick, Burst and Casale, does anybody know how they structure the renumeration for publishers?

Is it like £1 per impression?

Could somebody give me an indication of numbers please?

[webmastertexas]

Fastclick pays out 65% of all earnings, Burst Media 50% (if you don't sign their exclusive constract), and Casale pays out 70%.

[Macbeth]

Do you mean 65% of revenues earned from customers that buy through links placed on your site through to affiliated merchants?

Please clarify, its friday and I'm obviously slower today.