Statistics

more advice needed

[flatfloor]

Hi everybody, hope you're having holiday fun.

August of '03 I posted here and got some great advice so I'm back again. Our site is growing like gangbusters and we are selling ad space. We have decided to go with rotating banners at the top of the pages rather than charging for clicks.

We are wondering which stats for the site are most likely to impress potential advertisers. Our site is geared towards a specific industry and attracts both DIYers and contractors. All of whom are in an immediate buying mode. We provide advice to both. The site is well enough known in the industry that it is monitored by the major manufacturers we wish to solicit.

Any suggestions? Thanks in advance and a Happy New Year

[Essex_boy]

For my its unique visitors a day/month coupled with page impressions perday/month.

proves that they stick around and view a few pages at least.