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Why I don't recommend advertising with Quigo

     
7:25 pm on Oct 17, 2007 (gmt 0)

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Does anyone have any tips for dealing with Quigo? We signed up to advertise through them on CareerBuilder.com, and after a week of being on the program have had 25 ad impressions and no clicks. I find this strange considering that CareerBuilder is one of the most visited sites on the web.

I emailed support about this and they told me to raise the bid. We are already higher than the minimum bid and raising the bid much higher than it already is would make it unlikely that the ads provide a postitive ROI.

Customer support telling me to raise the bid is especially annoying because on the signup page for the site, it specifically says "You Do Not Need to Be the Highest Bidder!" and goes on to say about how their system is setup to reward relevant ads. Our ad is for a site that helps with resume writing, and we're advertising in the resume writing section of the site. I don't think that relevancy is an issue.

Anyway, my main problem with the entire situation is that you have to make a $100 deposit in order to advertise; yet, they don't display your ad and won't refund the deposit when they don't deliever the services purchased.

Just wanted to warn anyone who is interested in advertising on a site through them. It might seem like a good opportunity, but don't believe it when they say that "You don't have to be the highest bidder!"

I'm going to try and get a phone number to actually talk to someone. I'll have to see how that goes. Unforunately, their support team seems more interested in keeping the $100 than it is in helping us become a long-term, satisfied customer.

7:32 pm on Oct 24, 2007 (gmt 0)

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25 ad impressions and no clicks

That's very little data to go by, really. Try to monitor the campaign closely and let it run for atleast a few thousand impressions. I assume you're paying per click and in that case it would be in their interest to send you traffic.
12:10 am on Oct 25, 2007 (gmt 0)

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Dispute the charge with your credit card bank. Services not as described. You'll win. Hate when they play these stupid games. Crappy company anyway.
6:59 pm on Oct 30, 2007 (gmt 0)

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It is very little data, but if they refuse to show the ad, how am I supposed to get any better data. I've raised the CPC to $1 - more than double the minimum bid - and there are still no impressions.
1:51 pm on Nov 2, 2007 (gmt 0)

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There must be plenty of people bidding at more than $1 and that is why you're not getting any impressions. I don't think that you have a choice other than to increase the bid.
1:54 pm on Nov 2, 2007 (gmt 0)

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And after a week of being on the program have had 25 ad impressions and no clicks.

That's very little data to go by, really. Try to monitor the campaign closely and let it run for at least a few thousand impressions. I assume you're paying per click and in that case it would be in their interest to send you traffic.

Hmmm, at the rate the OP are going, 25 impressions per week, it will take approximately 8 months before we hear back from them. :)

4:40 pm on Nov 2, 2007 (gmt 0)

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Maybe things will change after being bought by AOL?
 

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