Forum Moderators: skibum
i am about to launch new affiliate program and would like to know what do you take into consideration in order to join such program. so everything that you care about and makes you feel "good" in order to join that program.
please let me know.
Matt
The most important thing for any affiliate is the $$.
Stats tracking, communcation with the affiliate manager, timely payouts, good support are some other important aspects of a successful program. It also helps if you have a well known brand so the affiliate has a recognizable product to promote on his/her site.
1. Good payout.
2. Good tracking.
3. Good customer service.
4. Timely payouts.
5. Low, or Zero Reversal Rates.
6. Good Converting Program (It could be a great product at a great payout, but if the sales copy doesn't convert then it is virtually useless).
The most important thing for any affiliate is the $$.
Would tend to disagree. The most important thing for me is whether it has relevance to my site topic or not.
I'm not tempted to start indulging in theme dilution.
Assuming that the merchant is relevant, what makes me feel like I want to join the program is whether I feel I know the merchant's brand well enough that I would buy from the merchant myself. (I'm pretty reticent about buying anything very much, so I guess if I'm willing to buy most others would be too).
So, relevancy and brand is what tends to tip the scales for me.
I think maybe you're from a different school of thought than I. I look to evalute profitable areas, and once I have identified that , I build content for said subject.
It appears you work the other way which is fine as there are many ways to accomplish the same goal.
I think maybe you're from a different school of thought than I.
Pretty much >;-> - I'm a journalist, not a marketeer.
- Relevant to the website
- Decent commission %
- Recurring commission (if the model supports it)
- Prefer indie programs. If I have to go through CJ, it's a major turnoff.
- It needs to be a product or service that I personally feel good about selling. I will usually purchase the product or service myself before I join an affiliate program in order to evaluate the quality, promptness, customer service, etc.
I hope and beleive I will be able to establish a decent program that will make sense and have prompt payouts. Will let you know in a year or so how I am doing :)
Nermin
