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Ad Frustration - Time to go Shopping?

Dropped CTR, Lost Revenue, Frustraaaaaaaation

         

adfree

7:59 am on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



AdSense doesn't make everyone happy anymore. In a healthy market environment that always means one thing: good for the competition.

Anyone replacing AS with anything else?
Mind sharing experience, some data?

dhaliwal

8:09 am on Sep 15, 2004 (gmt 0)

10+ Year Member



i have also seen this today that the adsense cpc has gone to just 40 % of the average, and i have also seen drop in Click thru.

I suspect that google is making less money with adsense and so they might be making a cut on us.

I was quite happy with adsense, but now i think google isn't playing the things alright.

Just under the name of Their Algorithm and Variable pricing of clicks on same ads on same pages, they might be fooling us.

Its now getting worse then ever before.

davthp

8:27 am on Sep 15, 2004 (gmt 0)

10+ Year Member



If you are unhappy with adsense - remove the code and leave the program! I don't Google force you to be in THEIR program.

morpheus83

8:59 am on Sep 15, 2004 (gmt 0)

10+ Year Member Top Contributors Of The Month



Join the club. I aint frustrated with adsense but just unhappy with low earnings. Ever since they started triple serving from SEP 1st earnings have gone down.

adfree

9:26 am on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Back to the original question:

Anyone replacing AS with anything else?
Mind sharing experience, some data?

davthp

9:45 am on Sep 15, 2004 (gmt 0)

10+ Year Member



Trouble is there is no real competitor to Adsense YET - I try adsense and if it works on a site I keep it on - if it don't pay then I'll look to put other advertising on - simply bleating about low earnings won't change a thing.

dhaliwal

10:10 am on Sep 15, 2004 (gmt 0)

10+ Year Member



davthp
you are quite new to this forum and also to the adsense i think

so what if i say you are not invited to comment on this issue

adfree

10:29 am on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



"so what if i say you are not invited to comment on this issue..."

You were saying?!?

davthp

10:37 am on Sep 15, 2004 (gmt 0)

10+ Year Member



"davthp
you are quite new to this forum and also to the adsense i think
so what if i say you are not invited to comment on this issue"

OK - I bow to such a great guru!

ROFL

ebloggy

12:25 pm on Sep 15, 2004 (gmt 0)

10+ Year Member



Yes, I experienced a sharp drop in revenue too when Google implemented 3 ads per page.

Probably a lack of ad inventory.

Well to compete with Google you need to index the Internet and determine what each page is about.

dhaliwal

12:32 pm on Sep 15, 2004 (gmt 0)

10+ Year Member



fine with me adfree

i can even start a new thread, but it hurts when someone goes off topic, like that guy did.

And is that an answer to what i asked? he told both of us to remove the adsense code

I think we are here to discuss things as per professional webmasters.

Rest is your choice.

You can't stop me from posting, i can't stop you or anyone.

And the people to stop others are named moderators.

Lets be back to topic, as that guy bows before me, i like him now. and lets forget whateva happened

Dhaliwal

Macro

12:37 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you are unhappy with adsense - remove the code and leave the program

I don't know if I qualify as an old hand around here but I'm with davthp on this.

It doesn't help those webmasters who are looking for alternatives, but that is the brutal truth. Google doesn't force you to stay in. Get out if you don't like it would be my advice.

With respect falling CTRs, falling EPCs etc I can categorically state that it's not universal. I'm doing very well with Adsense and have no reason to subscribe to any conspiracy theories of Google cutting payouts etc. In fact my sites have gone from strength to strength with Adsense. EPC is not falling. PSAs are not rising. CTR is not falling.

Think the unthinkable. Is it possible, even remotely possible that a drop in any metrics could be caused by factors outside of Google's control - like advertiser budgets, quality of your visitors, quality of your site (!), seasons, you (!)? I suppose not ;)

Back OT, there isn't a major competitor to Adsense but webmasters who are getting nowhere with it are trying affiliate programs, other contextual search and a few, very few, are reporting satisfaction with having moved.

Macro

12:45 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



dhaliwal, hey, chill

>> he told both of us to remove the adsense code

He didn't order you to do anything, that was a suggestion. You are free to take it or leave it.

And his comment about bowing was meant sarcastically. I fail to see the connection between his post count and his opinion.

Your conspiracy theories are, like any comments anybody makes here, opinions you are entitled to. Just as I am entitled to suggest that there is no foundation in them.

Moving on.... anybody had any great success with a non-Adsense program?

ownerrim

12:55 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



adsense is simply a middleman. granted, the only real middleman currently. but keep yanking people around like yo-yo's and later when a good alternative jumps into the fray, google may find it has inspired very little loyalty. mainly for this reason: webmasters were motivated to pour tons of effort into their sites because adsense provided real financial incentive. But the harder one works, the more they keep pulling the rug out from under you. It would be illogical to think publishers wouldn't find this extremely irritating.

Macro

1:01 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



but keep yanking people around like yo-yo's ...But the harder one works, the more they keep pulling the rug out from under you

See my above comments. That has definitely not been the case here. The more I work the more money I get from Adsense. Dissatisfied webmasters are more likely to post here but that does not mean that there aren't many, many very satisfied Adsense webmasters out there.

gopi

1:07 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The real competition can be created only from Yahoorture -- This aint a 100% technology game boys , this business requires a large pool of advertisers and at this point google and overture are the only players in the town...

Also even if overture releases an adsense like product i doubt they will be more generous than google in payouts :)

dhaliwal

1:26 pm on Sep 15, 2004 (gmt 0)

10+ Year Member



Macro,

I agree that this is not universal, but i was also thinking that only a few persons are loosing.

But i also commented when i lost my bucks. So i think it will even hurt you when you are working hard to earn more, but inspite of traffic increasing and also the quality content of website created you see a drop in earnings.

I know their system makes lot of adjustments and they pay us based on lot of factors.

But it is hard to see the things drop so drastically overnight.

Broadway

1:45 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I think by now this "on topic" reply is now "off topic" but I have an Ad*sonar account in addition to my Ad*sense account.

There just never was any comparison between the two for me. I never really dedicated much traffic to Ad*sonar, they just never had great "on target" ads.

The fianal straw for me was that on my health related site the majority of ads they served were for bottled water. Clearly they just didn't have more appropriate ads to serve.

I did get a check from Ad*sonar once. Now I wonder if they're even in business still, there's just no reason to bother checking.

As far as Ad*sense ("the only game in town") goes, despite the constantly changing rules and payouts I'm making more with them than ever. I can only fantasize about how much I'd be making if it was the Ad*sense rules of one year ago.

alika

1:51 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Also even if overture releases an adsense like product i doubt they will be more generous than google in payouts :)

Overture already has an Adsense-like product, but they chose to focus on premium publishers with 30 million pageviews per month. Unlike Google, Overture does not want to invest time and effort doing quality controls. Overture also does not want the headache of including smaller and lesser known sites where the likelihood of fraud is so much higher. And I don't see them changing their focus in the near future and directly competing with Adsense in the smaller, more niche market.

So pray to high heavens that the other smaller competitors will actually have the resources and appetite to compete with Google.

dhaliwal

1:58 pm on Sep 15, 2004 (gmt 0)

10+ Year Member



right said alika
I also don't think overture will come up with any such thing.

and even microsoft doesn't look to keen on doing such thing

sailorjwd

2:01 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Don't be so depressed about adsense.
You have a lot of things under your control.
Write more, better content.
Blend ads more.

8 weeks ago I was wondering if it was all worth it and then tried new ad layout and positioning, added a little content and now (yesterday) had highest numbers in all stats ever...

gopi

2:05 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>> Overture already has an Adsense-like product

It cannot even come near adsense ...Overture's process is a manual process i believe , it cannot scale like adsense

alika

2:53 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



It cannot scale like Adsense because it was never intended to do that. There is a more finite number of publishers that can do 30 million pageviews a month. It is a contextual advertising product - just like Adsense -- but an entirely different orientation, approach and focus.

But I agree with another poster in disagreeing this blanket statement:

AdSense doesn't make everyone happy anymore.

Adsense may not make some publishers like the poster as happy as before, but it still makes us VERY HAPPY. True, some metrics are currently down, but overall revenues -- the most important thing for us -- is up. The amount in the check is what is most important.

And unfortunately at this time for us, no other company (affiliate program, banner networks) could even come close to revenues from Adsense. The only thing that can compete with Adsense revenues is sales from our own products. We've tried to look, but nothing out there works as well.

blairsp

8:15 pm on Sep 15, 2004 (gmt 0)

10+ Year Member



Back OT, there isn't a major competitor to Adsense but webmasters who are getting nowhere with it are trying affiliate programs, other contextual search and a few, very few, are reporting satisfaction with having moved.

I appear to be one fo the minority who have used an alternative (ad**ar) and have been very happy with them. Can't remember exact figures (before someone pours through all my previous posts) but I think, off the top of my head, that I am making 4 times what adsense was paying.

Adsense is great, adsense is wonderful etc etc but they ain't the only gam ein town for me.

FromRocky

8:43 pm on Sep 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I appear to be one fo the minority who have used an alternative (ad**ar) and have been very happy with them.

Yes, you're the only one as I have heard about happy with Ad*onar. You use Ad*onar without other choice.

If you are unhappy with adsense - remove the code and leave the program

I'm not surprised to hear this.

Most of AdSense's publishers here are tired of complaining and whining. This is partly due to some members' behavior. For example, one of the members proudly claims to receive cheque from FedEx every month but he/she keeps complaining every new move from AdSense. We dream to have his/her cheques every month, don't we?