Forum Moderators: skibum
Testing is a great thing to be done in a constant search for the best ROI. Whether it is testing products, descriptions or anything else, testing will allow you to see what creates the best ROI for your site.
Please let us know how your test with adsense works out.
I would like to say, but I believe it would violate the TOS.
[webmasterworld.com...]
I am thrilled with Adsense performance so far. My site(s) happen to target popular and expensive CPC keywords, so my earnings per click are high. Put it this way-- better than other 3rd party ppc feeds by a long shot.
We run info sites for business professionals so i guess our "fee per click" may be higher. The section we are running it in is in our hotel and travel reviews page, which i guess also attracts high CPC as its a competitive area. Our pages are very highly targeted.
If this continues its beating Amazon returns out of the water, with MUCH less admin. I think it also looks useful for the user as well.
So so far, very impressed. However our users may be clicking on them as they are "new", or per click return may reduce, or our CTR may reduce as more sites start using it and/or the novelty wears off. So we will monitor closely over the next few months before broadening out to many more pages.
I just have a feeling that this is "too good to be true" but I'm an eternal pessimist!
[edited by: rcjordan at 9:08 pm (utc) on June 23, 2003]
For more on the program (and other people's experience with it), see the various AdSense threads in WebMaster World's "Google AdWords and Advertising" forum:
[webmasterworld.com...]
Is there any advertisers out there with good conversion rate figures they want to share? I would be interested in how it stack up against conversion rates of regular adwords advertising.
Is it possible for AdWords advertisers to break out numbers for the AdSense network (as opposed to content sites generally, which may include large corporate partner sites that aren't necessarily targeted to specific audiences)?
This is looking like the payout per click is higher than the click rates were back in 2000. Per click, the best way to go!
Is there any advertisers out there with good conversion rate figures they want to share? I would be interested in how it stack up against conversion rates of regular adwords advertising.
I'm still not hearing much from Advertisers.
Lets hope its profitable for them cuz if it isn't, this rollercoaster ain't gunna last long....