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Chitika Redesigned eMiniMall Units

In an Effort to Lower Accidental Clicks

         

Swebbie

5:46 pm on Nov 18, 2005 (gmt 0)

10+ Year Member



Mods, put this where it best belongs (start a Chitika category, maybe)...

Chitika just announced that they are eliminating "curiosity clicks" from our revenues. Great. Who gets to decide what differentiates a "curiosity click" from an advertiser whose site just sucks and can't convert? Not us, that's for sure.

I spent probably a hundred hours putting up highly targeted ads on most of my pages. CTR and revenues were building nicely, then this. Whack! CTR cut in half, revenues by more than that. And just a casual blog post from them to announce it. Ho hum. Just another scam. Back to YPN!

Swebbie

7:38 am on Nov 20, 2005 (gmt 0)

10+ Year Member



Are they no longer getting revenue from the advertisers for "curiosity" clicks? Or are they just not paying publishers for them?

That's the part I misread when I began this thread. It's not that Chitika is not counting certain clicks, it's that they've taken actions to try to reduce the number of what they call curiosity clicks. But, any way you slice it, the result is the same: fewer clicks and less revenue for us as publishers.

oddsod

10:10 am on Nov 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Ya it was, but no doubt certain preferred cronies in certain "good ole boys" networking circles had plenty of advance notice on the quiet that there would be a referral deal, and got themselves moving on it to get a headstart in the Chitika buzz factory.

Hmmm, I think I can guess who you're referring to. You know, that never occured to me! Maybe I haven't been in this business long enough but what you say is entirely possible. I got into the game late but I'll go and do some backtracking and see who was banging the drum before the announcement. Just out of curiousity.

Are they no longer getting revenue from the advertisers for "curiosity" clicks?

I think their problem was that should have just said, "We're redesigning the ads". And that's all it is. Commenting on possible CTR drops etc has just given people the wrong message.

nathanso

5:07 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



0.09% CTR today and (unaudited) earnings of 1/10th of usual so I just pulled Chitika from my sites.

I hope I see the cash I earned since early October but I imagine Chitika is in a serious cash crunch right now, with disgruntled advertisers balking at huge bills/low conversion rates on one side, and a vanishing publisher base and significantly lower CPCs on the other. A double whammy. Unpaid publishers, gird for aggressive 'auditing'.

digicamhelp

5:25 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



I hope I see the cash I earned since early October but I imagine Chitika is in a serious cash crunch right now, with disgruntled advertisers balking at huge bills/low conversion rates

Have you not been paid yet for October? Why not?

I know there are disgruntled publishers but are you certain there are disgruntled advertisers?

I'm not trying to be "cute" with my questions.I'm really trying to get a handle on the situation. My Chitika numbers are down too for yesterday but it's typical for me on weekends, particularly Saturdays.

Some folks here are staying with them; others are not. I'm new to this so I'm beginning to feel a bit schizophrenic reading such posts.

I am planning to keep Chitika up but if there is information based on facts that we may not get paid I'd like to know. Then I will remove the ads.

Celicaphile

5:50 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



To add insult to injury, I received an email from Chitika on how to improve CTR, but it's all common sense stuff that I've tried before... If they're going to make the ads so that far fewer people would click, it doesn't matter what I do w/ the ads...

Anything else would probably be classified as click fraud & that's probably going to be the next thing coming down the line - dumping publishers and not paying because of alleged click fraud. They could take Google's lead and figure they won't have to give us a reason either.

nathanso

7:51 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



>>Have you not been paid yet for October? Why not?

No, not yet. With Chit's net-30 terms, I assume they will audit and pay October clicks on Nov-30.

nathanso

7:58 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



>I know there are disgruntled publishers but are you certain there are disgruntled advertisers?

Of course, I can't be certain, but I saw 20-30 cent CPC advertisers pull out at around the time Chit's Curiosity Click mod was announced. I imagine said advertisers bought in heavily on the eMiniMalls promise, and when it delivered high bills and low conversions, they bailed.

There seems to be a major CPC model correction afoot.

Freeboi

9:47 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



Nathanso, you mean the revenue for the month of October has not yet even been audited till now? So it also means we'll know this month's audit only by the end of December.

I used to have a page with chitika ads that generates revenue of about $20 a day. Now, after the great change, it only earns about $1-$2 a day. That really hurts!

digicamhelp

10:54 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



Can someone please tell me how a Chitka ad review like this will help click-through rate?

"Average all the way,"

HUH?!

[i.pbase.com...]

nathanso

11:25 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



Freeboi, I can't speak for all Chit publishers, but my Oct-2005 earnings have yet to be audited, and I have yet to be paid anything.

oziii

11:28 pm on Nov 20, 2005 (gmt 0)

10+ Year Member



I have to say that the reactions here are a bit extreme. Yep it's disappointing to see CTR go down - but that's life. At least Chitika told us what they're doing. I see fluctuations in CTR and click values with other programs all the time and we're all left guessing at what's going on there.

Also remember that Chitika is months old and still neccessarily trying to find the balance on meeting publishers and advertisers needs.

Yep - changes like this suck - but without them we end up with a program with a great deal for publishers but no advertisers willing to come to the party.

I noticed a significant decrease in CTR on my eMiniMalls stats after their announcement - but since that one day of lower earnings mine have improved as they've made further changes and now my CTR is only slightly lower than it was before the changes.

Chitika earns me more than any other program that I've ever used - so while the decrease in earnings suck a bit I'm trying to keep things in perspective and am taking a long term view with them. They're building a system that will be sustainable over time and maybe instead of extreme reactions we need to actually roll with the punches a bit. Yep lets talk about what we don't like - but maybe if we did it in constructive ways and give them some suggestions about how they could change the system we might help them build a better system that we all benefit from.

just my two cents worth

Zygoot

11:55 pm on Nov 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



One of the problems I'm seeing right now is that the "Best deal at WidgetfirmX" isn't working properly.

Sometimes it says firmX is the best deal but when you look at the prices firmX is sometimes much more expensive than firmY or firmZ. This doesn't make sense.

foxtunes

1:28 am on Nov 21, 2005 (gmt 0)

10+ Year Member



"....One of the problems I'm seeing right now is that the "Best deal at WidgetfirmX" isn't working properly.
Sometimes it says firmX is the best deal but when you look at the prices firmX is sometimes much more expensive than firmY or firmZ. This doesn't make sense..."

I agree, it seems misleading. Why remove clickable product titles and replace them with Best deals by - - -?

If you're trying to reduce so called "curiosity clicks" it seems the honest strategy would be to offer the product name and the cheapest price.

RockyB

8:55 am on Nov 21, 2005 (gmt 0)

10+ Year Member



I'm not very disappointed at the way Chitika has gone. I'm only a very, very small publisher, but Chitika was netting me 4/5 clicks a day for around $2.

Now I've had four days with 0 clicks. None at all. Looks like I'll have to replace those wonderfully targetted Chitika product Ads with AdSense, purely because no-one actually KNOWS what to do with them now. The Click area is so vanishingly small that most people don't even realise it's there.

NoLimits

4:39 pm on Nov 21, 2005 (gmt 0)

10+ Year Member



I've given this all the time I possibly can. I removed them hastily on the first day of crap earnings.

I put them back, in a nicer implimentation than before hoping to win some of that money back... no change in sight.

The clickable area is so small that there isn't a chance in hell of most of my visitors taking the time to figure it out.

They shouldn't have to click on the store name when the ad is about a specific product.

Google manages to allow their ENTIRE AD AREA to be clickable and their bid system allows advertisers to decide if its worth it to them or not to go higher with their bid. Chitika needs to impliment something similar or they won't be around long.

To those at Chitika who may be reading: Your advertisers need to be able to decide how much they are willing to pay for a referral, based on the conversion rate you give them.

The EPC needs to be the scalable item in my opinion - not the CTR.

oddsod

7:26 pm on Nov 21, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Chitika have now updated their blog to explain the "curiousity clicks" issue.

sezampicika

7:31 pm on Nov 21, 2005 (gmt 0)

10+ Year Member



They don't need to explain anything...

We have figured almost all by ourselves.

NoLimits

10:02 pm on Nov 21, 2005 (gmt 0)

10+ Year Member



Yeah... they did post some info in their blog about it.

I pulled out completely. I'm getting a lower CTR with Chitika now than I did with Yahoo on my first day of implimentation.

I can't work with a .0x% CTR no matter how much the EPC is.

If Chitika's plan is to have the highest conversion rate of any network - they had better have a far and away higher publisher earning per click, because at such a low CTR, I can't see many people making it work if their CTR's are anywhere near as low as mine is.

Swebbie

4:16 am on Nov 22, 2005 (gmt 0)

10+ Year Member



At least they've explained it more thoroughly. They obviously have to balance publisher interest and advertiser results, but you know what's always missing in this model: the advertisers' sites. Some of them are just horrible. Their conversions suck because their sites suck. Simple as that. I don't guess there's a way around that, since you'd think those advertisers would quickly drop out since ROI would be non-existent. But some of them have deep pockets. Meanwhile, we all pay the price, as though somehow our sites that are sending them visitors have anything to do with it. It's an inherent flaw in this entire form of advertising, I suppose.

spica42

7:58 am on Nov 22, 2005 (gmt 0)

10+ Year Member



Yah, I implemented Chitika after the update and the clicks are abysmal. (I was using adsense) If anyone is actually interested in the product, they'll probably try to click on the picture first and if nothing happens, they'll click on the title.

No one will give it a 2nd thought if clicking the title brings nothing. Most of the internet surfers are not as internet savvy as us, and you can't just have a small area and expect them to know where to click.

Internet savvy people will know that these are outright ads right away and will avoid them. So no one clicks!

Such a small clickable area is not how I would design my webpages anyway.

Celicaphile

9:42 pm on Nov 22, 2005 (gmt 0)

10+ Year Member



y'know what's really starting to get to me? The delay in posting stats... here it is, afternoon Pacific Time and I see nothing for yesterday yet. How can I see if there are any improvements and implement new ideas if I don't know if my last changes had any effect? This is 2005 Chitika. This is the Internet. We do not like to have to wait for anything! Give me real time reporting so I can make changes on a daily basis and see if your program is worth sticking with. As it is, it could take me a week to make a couple of changes that may or may not improve my revenue... I'm still waiting to see if the changes I made yesterday morning resulted in any improvements. This is beyond frustrating...

Freeboi

9:58 pm on Nov 22, 2005 (gmt 0)

10+ Year Member



Yup, till now I don't see any stats update for Nov 21. I really don't know why it's so difficult for them to update while other networks can do it almost real time.

oddsod

9:42 am on Nov 23, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Bear in mind that it's not even audited stats. Yes, it can be a lot quicker. I hate waiting for stats myself. I remember when we had to wait two days to see channel stats in Adsense. Chitika, we'd like the stats realtime and we'd like them completely audited. Maybe that will all come in due course.

NoLimits

4:21 pm on Nov 23, 2005 (gmt 0)

10+ Year Member



It's really shouldn't take more than 5 minutes for them to make it update in nearly real time if they have their database setup properly.

I surely wouldn't be dragging my feet if I were them in the position they are currently in.

sysdomatic

4:21 pm on Nov 23, 2005 (gmt 0)

10+ Year Member



I don't think you'll ever get real-time, audited stats. Why? Cause Chitika is an affiliate for shopping.com, and how can Chitika report stats until Shopping.com have reported stats to Chitika?

oddsod

4:31 pm on Nov 23, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Chitika tracks the clicks themselves and aren't reliant on shopping.com or amazon to provide figures.

sysdomatic

5:04 pm on Nov 23, 2005 (gmt 0)

10+ Year Member



How do you know that?

NoLimits

7:08 pm on Nov 23, 2005 (gmt 0)

10+ Year Member



Why would the JS point to chitika if shopping.com was recording the stats?

Besides, shopping.com is not their only advertiser.

davec

7:38 pm on Nov 24, 2005 (gmt 0)

10+ Year Member



y'know what's really starting to get to me? The delay in posting stats... here it is, afternoon Pacific Time and I see nothing for yesterday yet.

Count yourself lucky you're not an overture partner. Sometimes there's over 2 days wait for stats. :)

sezampicika

7:53 pm on Nov 24, 2005 (gmt 0)

10+ Year Member



When they plan to post this AUDITS?!

They said after 20th...

This 198 message thread spans 7 pages: 198