Sunday I dropped out of top three Overture as an experiment. Furthermore, my Looksmart clicks were used up and I haven't given them anymore money to restore my listing. I expected to see a drop in MSN referrals as a result. In the past, referrals from Google and MSN have been even (give or take a few) over any given time period. Since I made the change on Sunday, Overture click throughs have dropped and Looksmart clickthroughs have been non-existent. However, referrals from Google and MSN are still even.
Anyone else have any observations/opinions on this short-term trend?
lawman