Bid for placement vs ADS

[Mike_Mackin]

Compare Programs
Apples and Oranges

Look$mart
Set-up fee - $49
CPC - $0.15 flat rate [at this time]
Update Listing fee - $49
Monthly budget control - Yes

Overture
Set-up fee - none
CPC - The market sets the price
Update Listing fee - none
Monthly budget control - Yes

FindWhat
Set-up fee - none
CPC - The market sets the price
Update Listing fee - none
Monthly budget control - Yes

adwords / select
Set-up fee - none
CPC - Rate Card based on formula
Update Listing fee - none
Monthly budget control - no [you can pause the ad]

Business.com
Set-up fee - $100 [I think]
CPC - Rate Card
Update Listing fee - unknown
Monthly budget control - unknown

I did this quickly because it's tax time.
Please add corrections and / or comments.

[adamxcl]

>adwords / select
Monthly budget control - no [you can pause the ad]

You can set a daily budget limit in adwords for a campaign. I do that and it is in effect buggeting. You may be shut off at noon, but you keep the costs down. $5 a day maxes you around $150 a month, within a few pennies either way. It's not exact but it works.

[Mike_Mackin]

Thanks adamxcl
You are correct

[alexg182]

ah-ha.com
set-up fee - $49
no minimum bid
update listing fee - none
monthly budget control - yes

[Mike_Mackin]

Thanks alex

CPC - set by the market !

I might add that CS was very good in answering the question I had. Got right through.

[alexg182]

What about ADs

I dont know about other ppc engines. But here is how much it costs for ads on ah-ha
logolinks 9.95 a month
keyword skyscraper ads 10 cpm
run of site ads 3 cpm
category ads 7 cpm

none of our ads run on ah-ha.com. They all run on other sites like altavista, and looksmart.