I appreciate the help, I feel Yahoo hasn't been very clear on how big a role Gemini will play. I wonder how they would handle displaying ads from the same advertiser between the two networks. Would they show an advertiser's ads via gemini and bing in the same SERP?
We opted in to Gemini with our industry going live according to my rep yesterday. The UI is garbage. My spend was through the roof and I can't even tell where or how. I've paused it all until they figure it out.