Strange Increase in Traffic (Yahoo Gemini)

Huge temp. increase in traffic

[jebernier]

Hello,

Just started a Yahoo Gemini PPC Campaign and I've noticed something strange in Google Analytics.

NOTE: It' not started to run live yet.

It seems like whenever I go into my Yahoo Gemini account and make changes (ads, keywords, landing page URLs, etc...) I suddenly see a huge (Temporary) spike in Direct traffic coming to my website. Usually, in Google Analytics Real-Time view I will see an average of 6 to 8 Direct visits at any given time. After I make changes in Yahoo Gemini Direct visits suddenly spike to 20 to 30 visits for a short time and then decrease.

It's happened twice thus far.

My question is, is Yahoo doing something, sending test traffic, to my website whenever I make changes?

Very strange.

Regards,

John

[jebernier]

Asked my Yahoo rep. no reply yet.

[jebernier]

anyone have input on this?

[lucy24]

Can you cross-check your real logs? Do they, too, show blips in human visitors, or is only Analytics affected?

I would expect the extra traffic to come from the same IP ranges over and over. Surely there's a setting in GA to ignore certain IPs? Once you're certain the spurious traffic is just an artifact of your Gemini business-- whether human or automated-- you can safely ignore it.

[engine]

I'd also want to check its not a yahoo bot checking your site complies for when you turn on the campaign. As lucy says, your log files should give you the detail.

[ember]

Nevermind.