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Paused ads

Paused ads on Yahoo ppc

     

eolas

8:44 am on Dec 12, 2007 (gmt 0)

5+ Year Member



Hi,
I have problems with ads on yahoo PPC marketing.
Some ads after some time (after being reviewed, and active), misteriously become paused like I manually paused them but did not! Contacted customer service but with no solution of the problem (they transfered to technical team, but from them not a word!)

Does anyone experienced the same problem or it just happens to me?

Thank you for some constructive replies!

Kiska

10:37 pm on Jan 15, 2008 (gmt 0)

5+ Year Member



You should turn your ad optimization off. Yahoo will automatically turn the worse performing ad off (based on CTR).

To turn your ad optimization off, go to ad-group level, click into ad-group settings (blue box next to download campaign), click edit on ad-group general information (left hand box), then check no for optimize ad display. That should stop your ads from being turned off, but that should also run them 50/50. If you want Yahoo to automatically run the better performing ad, the worse one will be turned off eventually.

patopato

8:58 pm on Mar 26, 2008 (gmt 0)

5+ Year Member



I was about to post about this very same problem I was having with Yahoo. Thanks Kiska!
 

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