YSM Descends into CTR-Based Hell

I got breaking news!

[bigdealioo]

I have proof that ALREADY YSM is using CTR in ranking ads. Yes, even before the official launch of the new backend! I can see it in the ranking of my ads. Hello, Adwords #2 :(

To Moderator: Hi, I just shared something that's very fresh and very important and hasn't been share before on this forum. How's that for some content.

[Angelis]

This is fairly likely as the new Yahoo admin console will be launched in the next month or so in the US and probably Jan in the UK...

[Tropical Island]

Do you mean this - Aug. 17, 2006:

[webmasterworld.com...]

What seems to have happened within the last week is that Yahoo have introduced some form of yield-based system where bidding higher than your competitor does not necessarily mean you are in a higher position.

I would tend to agree with Simon; what you've seen so far is 100% explainable by Yahoo's current ranking system, which gives priority to exact matched keywords over 'advanced match'.

-Shorebreak