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Business Week's click fraud article

This week's cover article blows the lid off

   
12:08 pm on Sep 25, 2006 (gmt 0)

10+ Year Member



What Webmaster World readers have known for a long time- the PPC world if filled with shady characters and fraudulant clicks costing advertisers billions of dollars in lost revenue. The Business Week article is an informative read and primer on how click fraudsters operate. The leading guilty party- Yahoo and to a degree Google.

Read this article before you set your new budget!

9:07 pm on Sep 26, 2006 (gmt 0)

5+ Year Member



I've been trying to get Yahoo/overture to refund several false charges for two weeks now. No reply!

Ev

 

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