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Broad matching vs Exact matching?



4:16 pm on Aug 3, 2006 (gmt 0)

10+ Year Member

Here's what I'm trying to do, and I have yet to figure out how with Y!

I want to advertise on:

** widget **
but not

For example, I want my ads on:
blue widget
widgets around the world
happy widgets
how does a widget work

But not on the search when people simply type in:

I submitted a huge list of keywords to Y! only to have them be denied for overlapping with "widget"



12:32 am on Aug 10, 2006 (gmt 0)

10+ Year Member



3:31 am on Aug 10, 2006 (gmt 0)

10+ Year Member

Turn off broad match and list all your long tail search terms, but do not list just widget.


4:23 am on Aug 10, 2006 (gmt 0)

10+ Year Member

And be aware that Broad Match needs to be diabled in more than one place...
it seems the YSM admin IS actually "out to get you!"...be aware.

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