New Yahoo Campaign

Question about Overture

[Sam1234]

Hi,

I currently have a PPC campaign for Google and I'm now creating one for Yahoo. I have a question, do I set a daily budget for each ad I create, or can I enter a budget for my account as a whole?

Thanks for any input.
Sam

[eWhisper]

Budgets are set for an entire account. There isn't a category breakdown.

[Sam1234]

Thanks eWhisper. How do I create multiple ads then? I see where I can select to have one ad for each keyword. Do I list all of my keywords in first and then can I group certain keywords together for different ads?

Thanks again.

[eWhisper]

In Yahoo, every keyword has it's own ad.

If you add new keyword in groups, then it's easy to create one ad and use it for all the keywords you're adding at that point in time.

Once the account is created, you can always change an ad - however, every ad goes through editorial review (the old ad still shows) before it goes live.