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How to localize ad presentation

for export rather than local company

         

millie

1:31 pm on Oct 7, 2005 (gmt 0)

10+ Year Member



I have an overseas customer base and want to target customers in specific countries. I'd like to be able to choose countries in which my adverts should display, country by country. Can I do this using the Yahoo Search Marketing programme?

It looks like Local Sponsored Search is not the answer for me because my company is not located in the same country as my target audience.

I don't seem to be able to access this depth of information without signing up?

redzone

3:14 pm on Oct 7, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Millie,

Yahoo standard precision match is still segragated by Country. There are distinct seperate Yahoo Search Marketing logins for the countries that YSM has distribution channels...

For example:
If you wanted to market through YSM in both Germany and France, you would need a unique accountID for each of the two countries. Keyword lists would be unique, bids, listings, etc...

Keep in mind, some countries require that the listing be in local language...