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Anyone experience overture's sudden removal of all their ad listings?

         

tsinoy

5:10 pm on May 25, 2005 (gmt 0)

10+ Year Member



I had this happen to me today.

Anyone experienced this too?

sem4u

8:37 am on May 26, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It has never happened to me.

Have you asked why they have done this?

tsinoy

9:35 am on May 26, 2005 (gmt 0)

10+ Year Member



I've sent them an email.

They had an automated email sent to me, saying that I had insufficient content. But those listings where there for about 2 months already. As for content, I had minimal content but not 'No Content'. I just find it strange that such reasoning is so subjective that they would remove all my listings. Considering they are getting a good chunk of cash from me.

It's really frustrating because I had a hard time getting those ad listings up there.

awardmasters

12:17 pm on May 26, 2005 (gmt 0)

10+ Year Member



They say you have "insufficient content" and you agree that you have "minimal content". Seems to me that you and Yahoo are in agreement.

werty

1:35 pm on May 26, 2005 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



I am guessing a competitor complained about your content and they investigated. Either that or they tightened up their guidelines. It used to be that if you did "oldschool SEO tactics" such a keyword in title, keyword in an h tag and keyword in the first sentence on the page you would be approved, as long as everything else was in the guidelines (no porn/pills/gambling).

tsinoy

4:04 pm on May 26, 2005 (gmt 0)

10+ Year Member



awardmasters, my minimal content has more content than other websites who are still online, they actually don't have any content related to the search string at all.

robjones2

4:46 am on Jun 5, 2005 (gmt 0)

10+ Year Member



Yes, I had the same problem last week, been exchanging emails, and banging my head against a brick wall.

Its odd that the reasons they gave are inconsistent. They let my competitors advertise with the same keywords and content-type.

I dont know #*$! they waste so much time and effort. if someone wants to pay money to advertise a keyword, why dont they just take the money (like Google) and get on with it - rather than having all these self-important editors telling you what you can and cant have.

I understand that adult-related and illegal or infringing keywords should be dealt with differently, but everything else, its just so time consuming.

I'm gonna ditch overture ppc and focus on getting higher rankings in the natural listings on yahoo/msn.

if enough advertisers follow suit, Overture will have shot themselves in the foot.

bostonseo

3:57 pm on Jun 6, 2005 (gmt 0)



Here is what happened.

Yahoo has recently started deleting a lot of keywords that do not meet a certain impression requirement each month. That's is why those keywords of your's were removed.

werty

4:22 pm on Jun 6, 2005 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Boston SEO, do you know what the search volume threshhold is?

I know for a while on a large bulk upload they would scrub the sheet for duplicates - widget / widgets count as the same term, and then eliminate anything under a certain volume, which I think was either 20 or 10 searches per month, but this was only on large sheets, and I think you could get by the filter if you manually added the terms.

sem4u

4:30 pm on Jun 6, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I think the minimum search volume for new listings is 5 impressions a month.

bostonseo

5:30 pm on Jun 6, 2005 (gmt 0)



sem4u I think keywords with more than 5 impressions were deleted. Can't be exactly sure what the impression numbers were; probably varies by industry and cpc too.

But this is why terms have been deleted if it happens to you.

sem4u

7:22 pm on Jun 6, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



OK thanks - I will check tomorrow now.

I know that they were planning to try and roll some phrases together, but I did put some low volume (and very targeted) keywords through just the other week.

Underture

5:29 pm on Jun 9, 2005 (gmt 0)

10+ Year Member



Yahoo and Overture are the biggest hypocrites around!
Case in point; Ebay.. What do they actualy sell? Primarily auction services, and nothing else!

Yet they are allowed to break Yahoo and Overture's own rules about redirecting urls and relevant content!

They are allowed to compete with you and I anywhere on there system (keywords) The last time I looked Ebay did not sell cars, boats, bbq's,stereo's,etc etc. They do not own web sites that sell these products, they are nothing but providers of a venue for others to sell there products and services.

If ebay has a right to advertise on Yahoo and Overture's system than they should have to play by the same rules as the rest of us, advertising there services not consumer products they do not sell!

I had a long conversation with a very candid junior at what was overture and she admitted off the record that they (adverting dept) know this is wrong but the "BIG BOY'S" upstairs don't give a crap! They just want a larger bonus ckeck!

bostonseo

5:36 pm on Jun 9, 2005 (gmt 0)



Yeah Ebay gets away with anything they want is right. I've discussed that they just 'brand' their company on cheap terms which runs up the prices for advertisers actually selling those items.

Like you said, Yahoo knows Ebay is just 'branding' they don't have to admit it. We all know.