Strategy to "convert" adwords to overture

suggestions to move 100,000 keywords / ads to overture

[howiejs]

I have a very large number of listings in Adwords

I am interested in testing overture -

Any suggestions to "move" in groups / bulk - tons of keywords (and their associated ads)?

[shorebreak]

Have you been 100% AdWords-focused? I rarely encounter advertisers who've gotten that big on Google, yet who haven't touched Overture yet.

[hobbnet]

have them send you all your listings in a CSV and then cut and paste into the overture template...bulk upload

[Robino]

Well the Ad formats are different. But you can download your Adwords data (.csv) through the Report Center.

[howiejs]

I have only the "basic" keywords in overture (a few hundred) - I have not put the time in to add in all of the groups from adwords - as I was hoping to automate it

[edit_g]

Contact Overture and they can send you a spreadsheet in the correct format - then you cut and paste and they upload it.

[vibgyor79]

>>> I am interested in testing overture
>>> Any suggestions to "move" in groups / bulk - tons of keywords

I wouldn't recommend moving your million keywords to Overture - especially since you are justing testing it out. What are you going to do if Overture blows $500 of your money with no sales?

Upload your best converting (or high traffic) Google keywords into Overture and see the results. Adjust the bid prices. Compare the conversion rates of Google & Overture. And then move those 100,000 keywords into Overture.

[howiejs]

I was going to use minimum $.10 bids on overture for everything. I can justify the ROI for almost any click at that price

But that is a good point about just moving the "better" groups