Forum Moderators: open

Message Too Old, No Replies

Overture search Results % vs total Internet %

What % of overture search result statistics for each particular search term

         

stevenb 1959

12:28 am on Feb 22, 2004 (gmt 0)

10+ Year Member



I use the Overture Term Suggestion Tool and it says there is , for example 850 searches for "green widget". Does anyone have any idea what % of the total internet search for "green widget" is vs the 850 searched at overture? or in other words what persentage of the internet search does the Overture Term Suggestion Tool have?
I did searches on this information and havenot found any informatiob on it so far.
thanks
Steve

shorebreak

1:47 am on Feb 23, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



My own data tells me that Overture's traffic ends up being 45% of all my paid search traffic, and Google is 55%. Don't know about total traffic though.

stevenb 1959

4:19 am on Feb 23, 2004 (gmt 0)

10+ Year Member



It is nice to see some factual data instead of opinions
Thanks
Steve

cline

4:58 pm on Mar 1, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Depends greatly on what you're targeting and where. I get 3:1 Adwords for some clients and 3:2 Overture for others.

Overture skews to consumer and newbie markets; Adwords skews b2b and tech-savvy.