Results for New OVER campaign

[kyles42]

I just launched an ecommerce website and am now buying traffic through overture. I am new to most of this so I am wondering if my results are typical?

So far, with about 300 keywords I am spending about $30 per day...overall CTR is a little above 2%, average CPC is around $.60. However, since i started this 3 days ago, I have yet to make any conversions. Given my average ticket should be around $50 i am getting a little worried. Is this normal? What are typical conversion rates?

I thought at first there was a problem with my site (cc processing or shopping cart), but I know that isnt so.

Any thoughts are greatly appreciated.

KS

[edited by: heini at 11:39 am (utc) on Dec. 12, 2003]
[edit reason] please keep urls and other personal info to profile / thanks! [/edit]