New to Overture

overture sales returns

[tommyscholar]

Hello all- I am new to marketing with Overture and was wondering if any retailers in here or anyone using their website as a referrer to direct sales teams can give me an estimate on visitor to sales ratios, ect. I'd like to use this to help plan my marketing budget. thanks

Tom Caldwell

[edited by: Marcia at 6:56 am (utc) on May 14, 2003]
[edit reason] No sigs, please. [/edit]

[webdiversity]

As a general rule of thumb we see typical visitors to sales ratios between 1 and 2% for e-commerce sites, but there are a number of factors that can make these better or worse, including price, speed of site, ease of use, ease of purchase, pre-sale requirements

[tommyscholar]

thanks for the info and sorry about the sig, i'm new here.

Tom