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LookSmart Reporting Errors.

i thought i could trust em.

         

theposter

11:08 pm on Jan 28, 2003 (gmt 0)

10+ Year Member



I am currently advertising with LookSmart for a very large number of url's. However, I see a very large discrepancy in the number of clicks LS reports and what I see on my own servers.

Has anyone faced this kinda problem before?. I mean its like i am paying em double of what I should actually pay going by the referals on my servers. My tracking is perfect, no problem there.

I am spending thousands of dollars on LS and then I see errors in reporting on their end.

Are they trustworthy?.

Then there is this wierd relationship they seem to have with Inktomi as well. I also think they are charging me for crawls by Slurp when i never ever submitted the url's to Ink.

help!

jeremy goodrich

12:11 am on Jan 30, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Many, many webmasters have reported problems with LookSmart.

What I would recommend is if the ROI works, stick with it. If it doesn't, use INK, or overture -> they'll get you in the same places.

Also, get some good software that will track your clicks / sale / conversions by source, etc.

makemetop

12:59 am on Jan 30, 2003 (gmt 0)



>I also think they are charging me for crawls by Slurp...

I think that L$ are still an Inktomi PFI client. This means that they will put your site into Inktomi and charge you per click if anyone searches on that listing. This was a huge problem just after L$ switched to their new 'improved' model last year. I doesn't seem to affect INK PFI clients now - but does seem to affect L$ clients who haven't paid INK. However, I must state this is an observation - not a statement (necessarily) of fact!

skibum

5:02 pm on Jan 30, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Are they trustworthy?.

It's open to debate. There have been some threads that would say yes, others no. They are the PPC program we hardly ever use.