Overture Freeserve Contract Rollsover

[Brett_Tabke]

Biz wire [businesswire.com]

LONDON--(BUSINESS WIRE)--Dec. 2, 2002--Overture Services, Inc. (Nasdaq:OVER), the world's leading provider of Pay-For-Performance search to Web sites across the Internet, today announced that its existing contract with Freeserve, a U.K.-based Internet Service Provider, has been automatically renewed under the terms of the agreement until February 2003.
During the extension period, Overture will continue to serve Freeserve with its Pay-For-Performance search results under the current implementation.

[lazerzubb]

I don't think they would like to lose Freeserve, since they stated in a meeting that it had the bests CPA of any of the portal partners.

[Shakil]

as lazer says, Freeserve traffic kicks ass for b2c markets.

I think Overture will be trying to keep this one, as it offers value for money for the advertiser, and I for one am happy with the quality of traffic.

Shak