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If there are still people using the program...did the drop happen to you today? Scares the heck out of me, I don't think I can be a beta tester anymore.
Around the 13th of this month my YPN earnings fell to appx. half of what they had been for the past several months. I'm assuming this was a result of their quality based pricing [webmasterworld.com ], but I certainly don't know that for sure. The significance of this, to me anyway, is that now for the first time YPN is actually paying less per click than Adsense. Combine this with YPN's notoriously poor targeting and, well... is there a doctor in the house? How about a hearse driver?
Two years ago YPN publishers were reporting earnings per click 4 and 5 times higher than what they'd been making with adsense. My YPN earnings per click were seventeen times my adsense earnings per click. I was making 50% more money in total monthly earnings and doing it on 75% fewer clicks. My page views went up (fewer visitors leaving via adsense and remaining on site longer). My blood pressure went down. Life was good. That lasted what, three months? It's been downhill since.
I do understand it's a beta test. It will probably go down in history as one of the longest beta tests ever conducted. I suspect the actual testing is finished though. YPN seems to think their targeting is dead on and act surprised when you tell them it sucks. I think in their own minds they think they've got all the bugs worked out. What they're doing now is simply stalling. Buying time in the hopes that their advertiser base will increase enough to accommodate their publisher's ad space. If they can't even supply enough ad inventory to satisfy a limited beta test, what do you suppose will happen when they go global?
Is anyone still using YPN? Sure. It's a second opportunity for click fraud artists to get back in business after adsense shows them the door.
I think that is what puzzles me the most, how can they deduct for "quality" The wrong advertiser is getting exposure to the wrong customer...how can that process work?
Ours dropped in from 5 digits to 4 digits, by more than half and it keeps shrinking at our busiest time of year.
I enjoy beta testing, but this one is now starting to cost me something...I'll only test if there is a benefit. I'm just waiting on an email back from Yahoo, depending on what it says will determine my next move.
The beauty of it is we can keep it on a few pages to test, but know there are other options out there. Awww business....don't ya just love it :)
If they are going to be comparable, I'll take the more attractive format and better written content. I'm not ready to switch back to Yahoo.