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Ours is like night & day 75% drop even though traffic has increased. It has gradually been declining, but seems too strange.
- Targeting is still wishy washy, but we did fair enough with that before
- Clicks to YPN have actually increased through this rev drop.
Switched over to Google on some things, but just wondered if others are seeing this type of activity or if it is just a niche thing.
I switched to AdSense and will stay that way for the rest of this month, and will then try YPN again in November.