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Yahoo! Inc., after agreeing to test Internet search advertising technology from chief rival Google Inc., insists the trial run is just that.
"Let me be clear about our commitment to search," President Sue Decker wrote to employees in an April 9 e-mail obtained by Bloomberg News. "We have every intention of being a significant player in search, and paid search is an important part of our business."
Yahoo Insists Google Ad Trial Is Just That , A Trial [bloomberg.com]