I have an ecomm store, with customers wordwide (a few anyway, it's a smallish niche)
the store operates from 3 domains - well the same name but 3 tlds ... for UK, EU and USA (the rest of the world uses the US site, theoretically anyway)
i recently obtained a short domain name ... i'm planning to use it on social media as a url-shortener, also at a b&m location, where it is much easier for people to enter it into their phones.
my plan was to use the .com version of the short name - and then when the url is called, use an ip to location database to redirect to one of the 3 main website.
in other words each short url ... can be redirected to one of three pages ... either the uk, eu or us website.
might this cause me issues with search robots at some point if these short urls are used on social media or even if it is used as a link from a website, someone i meet could be a blogger or whatever and use it.