Google Analytics - What is Keywords Not Set

[sunnyujjawal]

In Google Analytics, I found in organic results Keyword (not set).
what does it mean?

[sunnyujjawal]

No answer..strange ?

[phranque]

that usually means the keyword value(s) haven't been set in the GA tracking parameters:
http://support.google.com/googleanalytics/bin/answer.py?hl=en&answer=55578 [support.google.com]:

Campaign Term (utm_term) Used for paid search. Use utm_term to note the keywords for this ad. Example: utm_term=running+shoes

you should be able to see the sources and landing pages for those "(not set)" visits if you drill down.

[sunnyujjawal]

Finally i find a solution : it's because of https in Google.
Whenever a logged in Gmail user search and visit the site, it will be displayed as Keyword (not set) in GA.

[rowtc2]

Yes, this is the cause. They search using https:// instead http://

[Johnsena]

Google analytic is a good to analysis our site .

[phranque]

sunnyujjawal and rowtc2:
i think you are confusing (not set) with (not provided)