google alerts confusion

why dont they work?

[moonlander]

i use alerts for domain names of my competitors as well as myself, and also set up alerting for a seo company as an experiment really

I get alerts for that seo firm every single day, new links and such, but noting on all the others including my own site.

whats up with that?

[j0ng0]

Google will only send an alert if it crawls a page that matches your domain. So it must not have hit a page yet with your domain.

As a tip, you can now automate your google alerts creation [with certain third party tools].

[edited by: physics at 5:11 pm (utc) on Nov 6, 2011]
[edit reason] removed url drop [/edit]