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I use webmaster tools and sitemaps. I checked and all my pages were indexed and there were 3 not found errors which I was unable to resolve since those pages were badly linked by some site. I checked popular queries for which my site showed up at top positions in search results and all was fine there too.
I checked other top referring websites and they still had my links.
Now I am sitting clueless. Any one of you went through such situation? What you would suggest that I should do to investigate the issue and resolve it.
Upon investigating ALL MY SEARCH ENGINE TRAFFIC was gone!
Read more in this WebmasterWorld thread .htaccess Hijacking Search Engine Traffic [webmasterworld.com]
[edited by: physics at 9:30 pm (utc) on Feb. 12, 2009]
[edit reason] Removed duplicate post, linked to new thread. [/edit]
I just can not understand the overnight decline from 12000 to 7000 views. thats what I need help investigating.
A) See what the most popular sections on your blog were before the decrease in traffic during a one week period before the drop
and compare it against the period of a week after the 'drop' and see if any sections show a MAJOR percentual difference?
Any sections that show a major drop or have disappeared, ensure they're working properly still.
B) Do the same but now for your referral sources
C) Look at the unique visitor percentage in both periods and see if there's any huge difference.
Actually I never used Analytics, I installed Analytics two days before this accident happened. While panicking to fix the problems I started undoing all changes I made during last few days which included removing the analytics code.
I use statcounter which tells me that percentage of visitors for keywords is as usual. like 31% for keyword-A 10% for keyword-B and so on I cant find anything unusual there. All the major referrars working fine too.
So you start with the basics:
- Check your error logs, although every time you visit it looks like everything is fine but is it dying when you aren't looking? This is probably the most significant one.
- check RBL/blacklists, see if you've been reported for any reason.
- Run a DNS report on your site, it's entirely possible your host has made a DNS change and something may be hosed up.
- See if you can get feedback from your users, is anyone who does make it in having trouble? It could be anything from a AVG upgrade to a browser upgrade that may be errantly blocking or reporting your site in some way.
If it's all good, it might be that all you can do is wait it out.
Likewise there's no reason your traffic should drop so significantly UNLESS there was a site linking to yours and the link was removed. Likewise, maybe your site was mentioned on radio every day for a while (not likely but who knows) and that ended.
Hence the importance of statistics (direct visitors would be people that heard your url on the radio).
I hear people stress this a lot but imma say it again; tracking statistics is very very important (stats that lead up to sales but also plain website stats)
Also, you mentioned you installed Analytics 2 days before the drop... did you first see the drop in the Analytics reports? A number of folks have reported lower stats in Analytics than say in Awstats... Since Analytics requires the snippet of code to load before a visitor is counted... and in some cases if you put the Analytics snippet at the footer of your page it may never load if the visitors bounces out your door right away. If this is the case, check your old webstats software for comparison sake.
I added a robots.txt too before that. which reads:
before that I had no robots.txt
I checked my major referras again and again my links are intact. My indexed pages on Google are intact. Before the drop google was sending me 70% of visitors and it is still sending me 70% of all visitors. I am indexed on yahoo too and msn live.
What else I should do? Am I missing some important step to investigate this problem?
Coincidentally at the same when the referral site got hacked, my web host also ran into some problem and they started killing my php5.cgi processes claiming that they are eating too much memory. I use dreamhost and I am guessing thats one of the hazards of shared hosting. This problem fixed itself a couple of days ago. my error log is clean now.