Drupal and Adsense Targeting

Does Drupal have Adsense targeting issue?

[Erku]

Hi,

My sites run on Drupal. We use cashing. Once we started using drupal our adsense targeting became worse and the cpm ctr all failed.

Any knowns if adsense may have targeting issues with Drupal?

thank you.

[ergophobe]

Adsense should not know that your site is run on Drupal or that it is using caching, since everything Drupal does is server side and the Google crawler can only access what is available to clients and the Adsense code itself, being javascript, runs client side.

I suspect the problem comes in with *theme* not with Drupal itself. If you downloaded a theme from Drupal, keep in mind that these are not necessarily created by folks who care about things like Adsense targetting and so on. I find a lot of them, for example, rely excessively on nested tables.

So I wonder if what has happened is by choosing a theme that uses a lot of nested tables, your page now looks a lot different to Google. I had a problem for a while where a non-drupal CMS with the default template had such messed up nesting, that basically every page I had ended up getting listed in Google with snippets that consisted of nothing but the drop-down navigation.

[Erku]

In our case we have a custom made theme having targeting, source ordering in consideration as well.

One other problem we see is Google Blog search. Drupal sites have problem being automatically indexed in Google blog search?

[ergophobe]

I don't know about the blog search at all, but I'm surprised that with a nice, custom theme you're having targetting problems. Is it the same content, but just moved over to Drupal?

Even with fairly bad themes, I've had pretty good luck except in places like the admin area.

[Erku]

Actually it has improved a little bit, but google blog search is the same problem