Click Fraud Reported to Be Dropping

[PaulPA]

Click Forensics reports that click fraud for Q1 actually dropped for what appears to be the first time. Though they still report it is at 16%.

Video can be found here [cnbc.com].

[tedster]

Short and pungent news video. Interesting that this fellow is suggesting third party auditing should be developed for PPC. It does make a kind of sense, but I wonder if he wants his company to have a piece of that.