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In recent months we've heard from our Alexa users that understanding Internet usage beyond Alexa Toolbar users was increasingly of interest. Ask and you shall receive!
We listened to your suggestions, and we believe that our new rankings system is much closer to what you asked for. We now aggregate data from multiple sources to give you a better indication of website popularity among the entire population of Internet users.
You gave us many other suggestions as well, and we are working hard to implement them. We won't tell any secrets just yet, but you can expect to see new features rolled out over the coming weeks and months.
Alexa Announcement [alexa.com]
[edited by: Decius at 12:09 am (utc) on April 17, 2008]