I have built a quality site, what's next?

Promote a new quality website

[climbingrose]

Hi all,

I've built my own job search engine for Australia. You can have a look in my profile. I think the site itself is quite useful to find jobs in Australia. As a software engineer, I'm good at building things but not at marketing products. This is my first personal product that is actually publicly deployed.

The site has been online for around 1 month and I'm getting around 50 hits from Google daily. I've also submitted it to several directories and new channels. I'd like to get some advice from experts on WebmasterWorld on how to promote the site. I did do some SEO on the site but I'm not sure if it's really optimised. If possible, please comment on my SEO efforts.

Thank you all.

Regards,

[Swanny007]

I didn't see a link in your profile (so I can't comment on your SEO) but... I did a quick Google search for Jobs Australia and got lots of job sites. A site who's name rhymes with LEAK is number one and they have over 200,000 jobs posted.

So let me ask you this. What makes your site better than the rest? What makes it unique? What does it offer that the other 30+ sites don't already have? Work that angle with your promotion efforts. I see that's your first post. Do a lot of reading here and you'll find plenty of good advice that applies to you.

[edited by: Swanny007 at 4:03 am (utc) on Sep. 5, 2007]

[ashish21cool]

Always make your search quality results very relevant to your users search query.
This is one place where the users will find your site good for their job queries and will make them to come back for the search again and again.

Seo:
Try to submit more in directories so as to get more traffic later. These directories will take a long time to list you and many may refuse to accept your site. So keep on submitting it at and when you have time.

Link exchange:
Try and start with one way link exchange with other sites. These will enhance you sites visibility both in front of visitors as well as search engines.

All the best for you efforts

[climbingrose]

Thanks all. I put the url in "homepage" and "location" field in my profile. My site is very simple and speedy. The search is quite relevant and fast. I have many good comments from friends and users. I'm trying to follow Google's step: simplicity and efficiency.

Although this is my first post, I have been reading many posts from this forum for sometime. I've also followed some advice such as directory submission and link building. It's quite frustrating that the website hasn't had as much traffic as I expected. Am I missing something here?

[norton j radstock]

I found your site, and actually quite like it -it is clean, functional and does exactly the job it sets out to do.

However if you then think of it from a search engine point of view, there is little that is original because you are drawing data from other sources.

As I see it, there are two ways forward -either you add text content that is unique and useful (I have done this to develop a job site that now gets 1000+ visits per day, but do not have your web skills, rather an interest in the subject area), or you work on the basis that your site is good enough that visitors will return once they have seen it, and advertise to build up the initial interest.

Hope this helps.

[climbingrose]

Thanks Norton. The second approach is exactly what I'm thinking of because there isn't much unique content on my site. The problem is how to draw more users to the site. I do have a few pages that get to top 10 on Google. I notice that if the url contains search terms then the page usually gets to the first SERP. I think I might need to do some more SEO. ATM, if you click on "Browse jobs" at the bottom of each page, you can see the list of optimised URLs. Any comments on them?