Five of Largest US ISPs To Charge For Guaranteed Email Delivery

Voluntary Scheme for Business

[engine]

Five of the largest ISPs in the US are to start charging businesses for guaranteed delivery of their emails, in a bid to combat spam.

Goodmail Systems, which provides a service called CertifiedEmail, has signed up Comcast, Cox Communications, Time Warner Cable's Road Runner and Verizon as customers. Emails certified using the system are marked with a blue ribbon to show they come from a trusted source, thus bypassing spam filters - a privilege that will cost the sender a quarter of a US cent per email.

Five of Largest US ISPs To Charge For Guaranteed Email Delivery [silicon.com]

[thecoalman]

I would say it's bid to make more money from the people who can afford it and the h*** with everyone else. My forum sends out hundreds or e-mails a day, not to my benefit but the benefit of the user. I'm certainly not going to incur the fees if they stop going through because I couldn't afford it, even if i could I still wouldn't pay.

This will most likely blow up in their face if it affects many of the smaller sites like mine when their ISP subscribers suddenly learn they can no longer receive email they want.

[piatkow]

Medium and large business will cope with this. It will disadvantage churches, social groups, sports teams, PTAs etc that are entirely staffed by non specialist volunteers working in their spare time.

[bill]

This is a bigger issue than you might think. It's not just another revenue source for the ISPs. It's becoming a necessity for some. If I read all the posts by pageoneresults and others on this topic you can see how this trend will continue.

How do you handle email? [webmasterworld.com]

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