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MSFT to buy YHOO for $50 Billion?

ny Post...

   
12:19 pm on May 4, 2007 (gmt 0)



[biz.yahoo.com...]

"The approach follows an offer Microsoft made to buy Yahoo a few months ago, the Post reported, but Yahoo spurned the advances. The Post said Wall Street sources put a roughly $50 billion price tag on Yahoo."

12:50 pm on May 4, 2007 (gmt 0)

WebmasterWorld Senior Member marcia is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Here's the original story that's being quoted all over:

New York Post story [nypost.com]

I grew up in New York, the Post is not a newspaper, it's a gossip rag.

1:12 pm on May 4, 2007 (gmt 0)

WebmasterWorld Senior Member billys is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Not sure if this is good for competition. Hopefully they don't destroy Yahoo! search.
1:14 pm on May 4, 2007 (gmt 0)

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if this happens, I wonder if MSN will scrap project panama.

I'd think they would keep it. adcenter is awful.

1:29 pm on May 4, 2007 (gmt 0)

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I think if this happens, they will compare what they've got, keep what's good and scrap what's crap.
That means they'll keep Yahoo's search and ads service, and they'll keep Microsofts. . .operating system?
1:31 pm on May 4, 2007 (gmt 0)

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won't happen
1:48 pm on May 4, 2007 (gmt 0)

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great news for google
2:00 pm on May 4, 2007 (gmt 0)

WebmasterWorld Senior Member pageoneresults is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Wow, that's pretty ground breaking news. So, what will we end up with?

MSNHOO

So the space gets trimmed to two major players? Something doesn't feel right to me. This should be interesting. The Clash of the Titans.

2:15 pm on May 4, 2007 (gmt 0)

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I think it will happen this time. I think the sleeping giant has awakened.
2:17 pm on May 4, 2007 (gmt 0)

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This is probably the only way Microsoft can be in the same league as Google in the Search business. A few years delay and it may be too late.
2:23 pm on May 4, 2007 (gmt 0)

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I highly doubt this will happen. Not to mention I don't think Msoft can afford the 50B price tag. Yahoo still has some growth left in it. Getting bought out by microsoft would be downright silly. Msoft would then go about its standard practices therefore decreasing the value of the yahoo brand.
2:27 pm on May 4, 2007 (gmt 0)

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I don't understand how these things work, maybe someone can enlighten me. When they say there's a $50 billion price tag, that doesn't actually mean MS would have to fork over $50 billion, does it? They don't need to buy all the stock. Just some piece of it, but how much, or am I completely clueless?
2:28 pm on May 4, 2007 (gmt 0)



>> Not to mention I don't think Msoft can afford the 50B price tag

:) they have $30 Billion in CASH already, and if they decided to pay 100% cash for it (very unlikely), banks would be running over each other to lend it to them. If msft cannot afford them, no one can. If I was a Y! holder, I'd take a 20% premium and MS stock.

[edited by: walkman at 2:50 pm (utc) on May 4, 2007]

2:49 pm on May 4, 2007 (gmt 0)

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Nothing unites people like a common enemy so who knows.
3:02 pm on May 4, 2007 (gmt 0)

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yahoo is up 18%
those who don't believe it should short yahoo and make some nice cash ;)
3:34 pm on May 4, 2007 (gmt 0)

WebmasterWorld Administrator rogerd is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Should this happen, I can see two scenarios in the search space:

1) A formidable competitor to Google emerges by combining market shares and implementing the best technology from each company.

2) The merger process causes the best people to leave, confusion level increases, everybody focuses on merger/political/job security issues and takes their eye off the ball; a year or two later, combined market share is lower than before, tech projects are behind schedule, and both search and ad technology lag farther behind Google.

Based on past experience, I'd bet on the second possibility.

[edited by: rogerd at 3:35 pm (utc) on May 4, 2007]

3:35 pm on May 4, 2007 (gmt 0)

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YHOO is up, but MSFT is down. That tells a story in and of itself...

This looks like desperation by MSFT, which has been so slow in the past to make deals and be aggressive--in stark contrast to GOOG.

YHOO has struggled for years to compete with GOOG, and it's also been losing market share (search, at least), for years. It has also had its own problems or mistakes which contributed to this, including in the last number of months; point being, YHOO still hasn't shown signs it can get its act together.

The stock trading today reflects the idea that YHOO investors will be glad to see someone else have a go at turning the ship around, and it also shows MSFT investors aren't exactly thrilled, because they know about all the problems YHOO has had--they know it's a troubled property and a risky acquisition.

If I wanted a company to fix YHOO, I wouldn't choose MSFT. MSFT hasn't even been able to overtake YHOO in search, for crying out loud, so why should I be optimistic?! Sure they'd get more market share, at least at first, but bigger isn't necessarily better.

p/g

3:36 pm on May 4, 2007 (gmt 0)

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2) The merger process causes the best people to leave, confusion level increases, everybody focuses on merger/political/job security issues and takes their eye off the ball; a year or two later, combined market share is lower than before, tech projects are behind schedule, and both search and ad technology lag farther behind Google.

Bingo. (IMHO)

3:39 pm on May 4, 2007 (gmt 0)

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lets just hope and prey if this does comes off that msn dump their own search product and adopt yahoos.

Just imagine if msn kept their own search and replaced Yahoos with their own version - Google would have 100% of the market to themselves!

Frankly i would us have the three in the market - the more the better.

3:42 pm on May 4, 2007 (gmt 0)

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IMO Yahoo is failing and revenue is going south. M$ have thier own serious issues with MSN Live to deal with so why take take one more problems. Two wrongs make a right? I don't think so. This does look like desperate measures on both Yahoo and M$.
3:57 pm on May 4, 2007 (gmt 0)

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A few years delay and it may be too late

I think those few years have already passed :)

4:09 pm on May 4, 2007 (gmt 0)

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I think this combination is inevitable, otherwise Google walks away with all the marbles.
4:12 pm on May 4, 2007 (gmt 0)

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YHOO is up, but MSFT is down. That tells a story in and of itself...

That tells no story, other than what happens in all cases of acquisition. The acquiring company's stock price always dips on the announcement, while the acquired company always rises.

4:16 pm on May 4, 2007 (gmt 0)

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Please let this happen if only to get rid of the Adcentre staff who are all completely below average especially their 'supremos' who are nothing more than glorified sales expletives.

kaz

4:18 pm on May 4, 2007 (gmt 0)

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Can microsoft or yahoo compete against google on their own? I think the results of that have been conclusive. Can they compete better together, maybe - but I think that is a stretch.

From a management/strategic standpoint, if you really thought this deal was going to fly, would you pull your ppc partnership with the company you wanted to buy and then go thru a lot of effort to create your own? If it does go thru, then adcenter was a (big) mistake at the top.

4:20 pm on May 4, 2007 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



This will be great news for Ask, as they can put out a Press Release to spin this as they're now the number three search engine, lol.

On a more serious note, could a combination of the two companies create something that is greater than to two or will it simply be joining the two and noting greater than the union come out of it?

What efficiencies are coming out of this?

How does this make them better?

How will this make them better able to compete?

[edited by: martinibuster at 4:29 pm (utc) on May 4, 2007]

4:28 pm on May 4, 2007 (gmt 0)

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Please let this happen if only to get rid of the Adcentre staff who are all completely below average especially their 'supremos' who are nothing more than glorified sales expletives.

I couldn't disagree more. Granted my search marketing efforts on adcenter are the least aggressive of the top 3 engines where I run campaigns, but my dealings with their staff have always been very positive. In my experience when calling Yahoo Search Marketing, there is a very simple equation:

The number of different answers to a question or stories you receive from their staff is always greater than or equal to the number of times you pick up the phone. This number will go up if you are transferred from one rep to another during a call.

4:37 pm on May 4, 2007 (gmt 0)

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Two big time losers do not necessarily make a winner and Google will ball out large about this.
4:49 pm on May 4, 2007 (gmt 0)

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I hope they walk away from this,

I like having 3 big SE's, and they each have different character

I struggle to see this working out well

I think banks an financial folk are often unable to understand the complexities of tech companies, insisting on viewing them like any other tradtional business, it happens over, and over again

4:55 pm on May 4, 2007 (gmt 0)

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sounds like an april fools joke, i cant believe this is seriously being considered. i thought adobe buying macromedia was "big", damn
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